About
Enzo is a new boutique art fair launching February 25–28, 2026, timed alongside Frieze Los Angeles and Felix Art Fair. Built around a focused group of galleries from New York’s Chinatown and Lower East Side, ENZO centers on equity and access, offering a fair model that is free for both exhibitors and visitors. Its mission is to support emerging spaces entering new markets while fostering meaningful exchange between forward-thinking creative communities on both coasts.
Enzo desired a minimal website experience; clearly communicated technical information such as floor plan, location, participating galleries, while withholding what people can expect the fair be like, leaving that up to the viewer RSVP and find out. Thz Studio executed this by developing a restrained visual system, utilizing strong hierarchy, and a layout prioritizing usability and fast access to key details. The same disciplined approach carried into social media and brand deployment to ensure consistency and reinforce ENZO’s position as a focused and accessible fair.
